Information Graphic Sets

Note: This table consists of the sets used in the human subject experiment.

Set Number Subject View Set/Queries
1
Cars

2
Credit Cards

3
Car Rentals

4
Mobile Companies

5
Goldman Sachs



Information Graphics

Note: This table consists of the information graphics used in the human subject experiment.

Set Number Graphic Number Subject Headline View Graphic/Queries
1
1
Cars
Car Manufacturers' Revenue

1
2
Cars
Ford Revenue

1
3
Cars
Ford Revenue

1
4
Cars
Car Manufacturers' Revenue

2
1
Credit Cards
Credit Card Companies

2
2
Credit Cards
Credit Card Companies

2
3
Credit Cards
Credit Card Companies

2
4
Credit Cards
Credit Card Companies

3
1
Car Rentals
null

3
2
Car Rentals
Avis Revenue

3
3
Car Rentals
null

3
4
Car Rentals
Avis no longer on top

4
1
Mobile Companies
Company Revenue

4
2
Mobile Companies
Total Mobile Revenue

4
3
Mobile Companies
Apple Revenue

4
4
Mobile Companies
Company Revenue

5
1
Goldman Sachs
Goldman Sachs

5
2
Goldman Sachs
Goldman Sachs

5
3
Goldman Sachs
Goldman Sachs

5
4
Goldman Sachs
Goldman Sachs